BEAUTY ANATOMY - INSTITUTE

BOUTIQUE BRANDING PROJECT

About the Brand
Beauty Anatomy Institute of Cosmetology & Wellness is a professional education center offering comprehensive programs for individuals pursuing careers in beauty and wellness. Their approach focuses on guiding students through every step of their journey, from education and training to professional placement.

The Vision
My client wanted to elevate the brand to reflect the school’s growth and evolution into a modern, forward-thinking institute. The new identity needed to communicate organization, professionalism, and trust while also feeling vibrant, fresh, and accessible to a new generation of students.

The Process & Results
We centered the design process on showcasing the institute’s completeness, its commitment to excellence at every stage of a student’s career. The brand refresh incorporated a bright, energetic color palette and clean, structured typography to symbolize clarity, renewal, and opportunity.

The Outcome
The new brand identity positioned Beauty Anatomy Institute as a leading force in beauty education, modern, professional, and inspiring. The refined visuals convey confidence and growth, supporting the school’s continued expansion and helping attract a wider range of students and partnerships.

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